OUR METHODOLOGY

Data without juxtaposition is worthless

Our unique approach to Pay-Per-Click Management is based on real data, not anecdotal evidence. We’ve conducted thousands of tests on hundreds of accounts over the years, giving us access to a large pool of data. By basing our PPC campaign strategies on proven results, we’ve created a product unlike any other in the market place. The end result—an increasingly better return on your
investment.

OUR PPC SERVICES

Putting PPC optimization to work for you

Pay-per-click optimization can build your customer base and drastically increase ROI—but only if it’s done right. By employing some of the industry’s brightest analysts and utilizing collected data, we can make informed changes for optimal performance within each campaign.

PRE-PLANNING

Unlike the typical gunslinging that goes on with most PPC campaigns, we pre-plan every campaign, including the tests we’ll use to measure it. We’ll conduct an in-depth analysis of your business and then develop a customized campaign plan specific to your needs.

DATA TRACKING

Once your campaign launches, we’ll track and document it at every stop along the way. This includes keyword opportunity analysis, negative keyword expansion, landing page optimization and ad copy testing.

CAMPAIGN OPTIMIZATION

We’ll make changes to your campaign based on the collected data to verify that our results are statistically significant. This includes keyword expansion to bring in more relevant traffic and increase performance.

INCREASED ROI

By making changes and continually improving your campaign’s relevance, we’ll create higher click-through rates and ultimately lower your cost-per-click.

OUR TOOLS

We don’t sit back and hope for the best

Sitting still has never been our forte. At Webvega, we use analytics and digital performance metrics to measure your campaign’s success at every step along the way.