Holiday Social Best Practices

The holidays are a time for celebration, but they are also a time for businesses to make their bottom line through final sales. With the inundation of sales through social media and e-mail, it is important to make your content stand out from the crowd. Here are a few strategies to ensure your content on social media catches the eye of buyers and converts:

1. Start your sale promotion early enough to be able to guarantee holiday deliver.
2. Promote the sale through all social channels, including your story, and be sure to highlight specific products and remind about the delivery deadlines.
3. Write a blog with the best gifts for different kinds of people or hobbies to identify target audiences. Then promote the blog on all social channels.
4. Don’t post a sale on the holidays, instead, do a holiday message with your materials and begin promoting sales the day after.